Intelligence Credits
Credits keep your monitoring flexible
Reading intelligence we have already collected is always included. Credits are only used when AI Growth Director collects something fresh for you.
What uses credits
- Google rank check per keyword: 1 credit (Top 30), 2 credits (Top 50) or 3 credits (Top 100)
- Google AI Overviews check: +2 credits per keyword, whatever the rank depth
- Fast-Track priority results: +1 credit per keyword (optional)
- AI Visibility: 2 credits per answer, per assistant (ChatGPT, Gemini, Perplexity)
What never uses credits
- Daily automatic refresh of Google Ads, Analytics, Search Console and Merchant Centre
- Your once-a-day manual refresh
- Saving keywords and AI Visibility questions
- AI Growth Director chats, briefings and reports
- Dashboards, history and recommendations
A working example. 100 keywords checked once a month at Top 30 with Google AI Overviews uses 300 credits. Add 10 AI Visibility questions across all three assistants (60 credits) and the month comes to 360 Intelligence Credits, inside the 500 credit Essential allowance.
- Unused included credits roll forward for up to 2 months
- Additional credits you purchase remain available for 12 months
Before any check starts you see exactly how many credits it will use and what you will have left.
Additional capacity
Additional Intelligence Credits
For the months when you want to monitor more closely - a new practice area, a campaign launch, or a closer look at a competitive set.
Additional credits give you more collection capacity. They do not raise the keyword or competitor capacity of your plan. Need more capacity regularly? Moving to the next plan may offer better value.
Talk to us500Intelligence Credits
£49
1,500Intelligence Credits
£99
5,000Intelligence Credits
£249
THE WHOLE GROWTH PICTURE
One platform. One view of growth.
Your growth signals are usually scattered across advertising platforms, analytics, search tools and reports. AI Growth Director brings them together, connects what is happening across your marketing and helps surface what deserves your attention next.
AI Growth Director, with separate chats per topic
Google Ads intelligence and account health
SEO intelligence
Google AI Overviews
AI Visibility (ChatGPT, Gemini & Perplexity)
Google Analytics
Google Search Console and index health
Competitor intelligence
Practice-area and project intelligence
Growth Opportunities, ranked by value
Growth reporting, including the Board report
Secure share links for every report
Help Centre with a built-in help assistant
Most marketing tools show one part of the picture. AI Growth Director brings the picture together.
Compare plans
Every plan is the whole platform
Customers are not choosing which parts of AI Growth Director they receive. Every direct plan receives the core platform. The main difference between Essential, Growth and Premier is the amount of monitoring and intelligence capacity appropriate to the size and complexity of the firm.
Essential
£249 /mo
The platform
- AI Growth Director
- Included
- Google Ads intelligence and account health
- Included
- Google Ads change history kept beyond 30 days
- Included
- SEO intelligence
- Included
- Google AI Overviews
- Included
- AI Visibility (ChatGPT, Gemini & Perplexity)
- Included
- Google Analytics
- Included
- Google Search Console and index health
- Included
- Competitor intelligence
- Included
- Projects and practice areas
- Included
- Growth Opportunities, ranked by value
- Included
- Growth reporting
- Included
- Daily automatic data refresh
- Included
- Monthly search volume for your location
- Included
- Help Centre and help assistant
- Included
Monitoring capacity
- Intelligence Credits each month
- 500
- Tracking cadence
- Monthly
- Team seats
- 2
- 1 credit = 1 Google rank check (Top 30)
- Included
- AI chat, briefings and partner reports
- Included, no credits
- Typical tracked search terms
- around 100
- Maximum tracked keywords
- 150
- AI Visibility questions
- 10
- Included credit rollover
- up to 2 months
Rival firms
- Tracked rival firms
- 3
Reporting
- Ready-made reports (Board, Executive, SEO, AI Overviews, AI Visibility)
- Included
- Secure share links
- Included
- Report branding
- Standard firm report
- Custom report builder
- -
Growth
£399 /mo
The platform
- AI Growth Director
- Included
- Google Ads intelligence and account health
- Included
- Google Ads change history kept beyond 30 days
- Included
- SEO intelligence
- Included
- Google AI Overviews
- Included
- AI Visibility (ChatGPT, Gemini & Perplexity)
- Included
- Google Analytics
- Included
- Google Search Console and index health
- Included
- Competitor intelligence
- Included
- Projects and practice areas
- Included
- Growth Opportunities, ranked by value
- Included
- Growth reporting
- Included
- Daily automatic data refresh
- Included
- Monthly search volume for your location
- Included
- Help Centre and help assistant
- Included
Monitoring capacity
- Intelligence Credits each month
- 1,500
- Tracking cadence
- Every 2 weeks (or monthly)
- Team seats
- 5
- 1 credit = 1 Google rank check (Top 30)
- Included
- AI chat, briefings and partner reports
- Included, no credits
- Typical tracked search terms
- around 300
- Maximum tracked keywords
- 400
- AI Visibility questions
- 30
- Included credit rollover
- up to 2 months
Rival firms
- Tracked rival firms
- 5
Reporting
- Ready-made reports (Board, Executive, SEO, AI Overviews, AI Visibility)
- Included
- Secure share links
- Included
- Report branding
- Custom firm logos
- Custom report builder
- Included
Premier
£599 /mo
The platform
- AI Growth Director
- Included
- Google Ads intelligence and account health
- Included
- Google Ads change history kept beyond 30 days
- Included
- SEO intelligence
- Included
- Google AI Overviews
- Included
- AI Visibility (ChatGPT, Gemini & Perplexity)
- Included
- Google Analytics
- Included
- Google Search Console and index health
- Included
- Competitor intelligence
- Included
- Projects and practice areas
- Included
- Growth Opportunities, ranked by value
- Included
- Growth reporting
- Included
- Daily automatic data refresh
- Included
- Monthly search volume for your location
- Included
- Help Centre and help assistant
- Included
Monitoring capacity
- Intelligence Credits each month
- 3,500
- Tracking cadence
- On-demand (or weekly / monthly)
- Team seats
- 10
- 1 credit = 1 Google rank check (Top 30)
- Included
- AI chat, briefings and partner reports
- Included, no credits
- Typical tracked search terms
- around 750
- Maximum tracked keywords
- 1,500
- AI Visibility questions
- 60
- Included credit rollover
- up to 2 months
Rival firms
- Tracked rival firms
- 8
Reporting
- Ready-made reports (Board, Executive, SEO, AI Overviews, AI Visibility)
- Included
- Secure share links
- Included
- Report branding
- Full white-label
- Custom report builder
- Included
Need something larger?
Enterprise arrangements
For larger law firms, multi-office groups and agencies with more complex monitoring requirements, we can create an Enterprise arrangement around your organisation, data and intelligence needs.
Questions
Pricing questions, answered
See it against your own firm's data
A demonstration takes about thirty minutes. We connect nothing until you decide to, and access is read only when you do.